It’s extraordinary how certain and passionate everyone is about their nutritional beliefs—mainstream or alternative—despite the lack of any basis for them. Religion and politics are the only other domains that commonly inspire such delusional commitment.

Every human culture gives elaborate meanings to food—to hunting, gathering, growing, harvesting, processing, cooking, sharing, and eating it. Every culture has elaborate ideologies of what you should and should not do with food—most of which seem insane to anyone from a different culture.

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